PM is not the CEO of the Product. But did you know she doesn’t even own the WHAT?

There are many misconceptions about Product Managers. Perhaps the biggest of these is the idea that the Product Manager has a right to dictate WHAT the Developers should do.

Let me explain. In most companies, it goes like this:

1. Stakeholders decide on the high-level roadmap.

2. The Product Manager refines the details and creates User Stories (“WHAT”). Sometime…