Amazon Web Services. What’s the secret of Amazon's cloud success?

AWS hit 62 billion USD in revenue in 2021. Its cloud market share is 33%, compared to Microsoft’s 21% and Google’s 8%.

Despite skeptics, Amazon was able to move beyond its core business and defeat strong tech giants like Microsoft and Google.

How is that even possible? And what can we learn from this?

1. Empower your teams

Amazon relies heavily on small, autonomous teams, which:

• Are cross-functional, meaning they have all the necessary skills inside the team. They can desig…